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	<title>Long Story Short &#187; Apple</title>
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	<description>a place for talkin&#039; story</description>
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		<title>2010 Best New Stuff</title>
		<link>http://blog.trlong.com/2011/01/2010-best-new-stuff/</link>
		<comments>http://blog.trlong.com/2011/01/2010-best-new-stuff/#comments</comments>
		<pubDate>Wed, 19 Jan 2011 18:52:19 +0000</pubDate>
		<dc:creator>Tom Long</dc:creator>
				<category><![CDATA[Geeky]]></category>
		<category><![CDATA[Android Voice Actions]]></category>
		<category><![CDATA[Angry Birds]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Galaxy Tab]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Kindle]]></category>
		<category><![CDATA[Kinect]]></category>
		<category><![CDATA[MacBook Air]]></category>
		<category><![CDATA[Netflix]]></category>
		<category><![CDATA[Nexus S]]></category>
		<category><![CDATA[Samsung]]></category>
		<category><![CDATA[Windows Phone 7]]></category>
		<category><![CDATA[WP7]]></category>

		<guid isPermaLink="false">http://blog.trlong.com/?p=1978</guid>
		<description><![CDATA[Since I already shared what tech I enjoyed using the most in 2010, I thought I would also share what I think the best new tech was in 2010. (Heah, better late than never, right?) Commenters: What did I miss? &#8230; <a href="http://blog.trlong.com/2011/01/2010-best-new-stuff/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div style="margin: 3px; padding: 3px; text-align: center; font-size: 9pt; float: left; width: 230px;"><img title="Go to this site" src="http://blog.trlong.com/wp-content/uploads/2011/01/2010.png" alt="2010" width="217" /></div>
<p>Since I already shared what tech I enjoyed using the most in 2010, I thought I would also share what I think the best new tech was in 2010.  (Heah, better late than never, right?)  Commenters:  What did I miss?<br clear="all"></p>
<div>
<ol id="internal-source-marker_0.6273457398638129">
<li><strong>Amazon Kindle 3</strong> &#8211; Amazon did better than designing a better mousetrap.  They designed a better book.</li>
<li><strong>Apple iPad</strong> &#8211; Your grandmother never even knew a tablet computer existed.  Now, she wants one (and so do your kids).</li>
<li><strong>Netflix streaming</strong> &#8211; a beautiful new way to waste time, now with movies from Paramount, Lionsgate and MGM (as of 2010)</li>
<li><strong>Nexus S</strong> &#8211; Pure Googley goodness.</li>
<li><strong>Apple MacBook Air</strong> &#8211; Reborn as a netbook (despite Apple’s disclaimer), the Air is rarefied and heavenly.</li>
<li><strong>Android Voice to Text | Dragon Dictation</strong> &#8211; Keyboard?  I don’t need no stinkin’ keyboard.</li>
<li><strong> Samsung Galaxy Tab</strong> &#8211; Android’s flag planted in the tablet space</li>
<li><strong>Angry Birds</strong> &#8211; Happy gamers</li>
<li><strong>Microsoft Kinect</strong> &#8211; not only is big brother watching you, he wants to play</li>
<li><strong>Windows Phone 7</strong> &#8211; Raising the question of whether Microsoft actually <em>can</em> make a comeback as a dominant smartphone OS</li>
</ol>
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		<item>
		<title>Steve, Where Are You?</title>
		<link>http://blog.trlong.com/2010/07/steve-where-are-you/</link>
		<comments>http://blog.trlong.com/2010/07/steve-where-are-you/#comments</comments>
		<pubDate>Mon, 19 Jul 2010 14:45:01 +0000</pubDate>
		<dc:creator>Tom Long</dc:creator>
				<category><![CDATA[Geeky]]></category>
		<category><![CDATA[Personal observations]]></category>
		<category><![CDATA[Antennagate]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Steve Jobs]]></category>

		<guid isPermaLink="false">http://blog.trlong.com/?p=1670</guid>
		<description><![CDATA[I grew up idolizing Steve Jobs.    I admit it. He is an inventive genius whose contributions have shaped the course of world technology. He has no peer in his field.  On top of that, his keynote addresses have long &#8230; <a href="http://blog.trlong.com/2010/07/steve-where-are-you/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div style="margin: 3px; padding: 3px; text-align: center; font-size: 9pt; float: left; width: 230px;"><a href="http://events.apple.com.edgesuite.net/100716iab73asc/event/index.html"><img class="alignleft size-thumbnail wp-image-1671" title="july2010_hero_20100716" src="http://blog.trlong.com/wp-content/uploads/2010/07/july2010_hero_20100716-180x114.jpg" alt="" width="220" /></a></div>
<p>I grew up idolizing Steve Jobs.    I admit it.  He is an inventive genius whose contributions have shaped the course of world technology.  He has no peer in his field.  On top of that, his keynote addresses have long been held up as an example of how to make a technical presentation.    Again, who bests him in this area?  This is the Steve I have revered for years.    But the iPhone 4 and his handling of the blow back, have me wondering what happened to that Steve of yore.</p>
<p>He approved a typically lovely graphical user interface (GUI) and hardware touted for its sharp industrial design.   Very Apple.   But he also allowed (or as Bloomberg puports ignored the warnings of) his engineers to make a ridiculous error in placing the antenna where it<em> had</em> to come into contact with the users hand, which would attenuate (screw up) the signal.  To compound that the hot zone was placed exactly where nearly every user and every one, including Steve, that Apple portrayed using the phone, would hold it.  Not cool.  Not Apple.  Where is my inventive genius?</p>
<p>In response to what some have called Antennagate, Steve made a defense.  They do it, too.  He correctly pointed out that other manufacturers also have hot spots.  He just neglected to point out that they didn&#8217;t blatantly place them in a position that they would routinely come into play.</p>
<p><br clear="all"><span id="more-1670"></span>Steve said, “I see some of these people jumping on us now. It’s like I am not  sure  what you are after here. Would you rather we were a Korean company   instead of an American company? You do not like the fact that we are   innovating right here in America and leading the world in what we do?” (via <a href="http://www.wired.com/epicenter/2010/07/quote-box-steve-jobs-defends-the-iphone-4/">Wired</a>) The great presenter is whining because he can&#8217;t rest on his laurels?</p>
<p>Apple has painted itself into a corner with an inherently flawed design.  It is not impacting a high percentage of its users.  Apple points out that less than 1% have complained.  However, I know some iPhone 4 users who have the problem but didn&#8217;t complain.  I would guess the majority of those with the problem haven&#8217;t complained.  So, their customers have the option of wrapping that sleek, billet-like, industrial design in a bubble-gum looking free &#8220;bumper&#8221; or getting their money back.  That is reasonable.</p>
<p>Steve is not in a position where he can admit that Apple erred in their design choice.  Sales and stock valuation would nose dive.  But blaming other companies and whining because Apple was called out on a minor flaw only further tarnishes what had been a well-honed, shiny reputation.  I just wish he had gone from stating that a small number of users had experienced issues to stating his proposed solution without the blame-shifting, finger-pointing, and whining.  I expect more of Apple and more of Steve Jobs.</p>
<p>And for the record, I&#8217;m glad Steve Jobs and Apple are in the U.S.  Their presence makes the tech world stretch for greater excellence or risk being left in Apple&#8217;s dust.</p>
]]></content:encoded>
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		<item>
		<title>WWDC 2010</title>
		<link>http://blog.trlong.com/2010/06/wwdc-2010/</link>
		<comments>http://blog.trlong.com/2010/06/wwdc-2010/#comments</comments>
		<pubDate>Mon, 07 Jun 2010 19:08:51 +0000</pubDate>
		<dc:creator>Tom Long</dc:creator>
				<category><![CDATA[Geeky]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Steve Jobs]]></category>
		<category><![CDATA[WWDC]]></category>

		<guid isPermaLink="false">http://blog.trlong.com/?p=1529</guid>
		<description><![CDATA[Steve Jobs has completed his keynote address.  It sounds like the iPhone 4 is going to be a solid competitor with the HTC EVO 4G.  The video chat will require a wireless connection for now but Qik and Sprint found &#8230; <a href="http://blog.trlong.com/2010/06/wwdc-2010/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div style="margin: 3px; padding: 3px; text-align: center; font-size: 9pt; float: left; width: 230px;"><a href="http://www.apple.com/iphone/preview-iphone-os/" target="_blank"><img title="Go to Apple site" src="http://images.apple.com/iphone/images/iphone-os-preview-hero20100407.png" alt="Go to Apple site" width="217" /></a></div>
<p>Steve Jobs has completed his keynote address.  It sounds like the iPhone 4 is going to be a solid competitor with the HTC EVO 4G.  The video chat will require a wireless connection for now but Qik and Sprint found out that supporting this over the air was an overwhelming challenge so it is hard to gripe about that too much.  The 5 MP camera is barely competitive.  However 720p at 30fps is awesome.  Even awesomer?  iMovie right on the iPhone.  One of the few things I&#8217;ve missed since leaving my iBook behind is iMovie.  A great idea.  My biggest disappointment was no announcement of moving to Verizon or the ability to use the iPhone as a hotspot.  Sadly, it seems that Apple is no longer leading the cell phone pack.  Do you agree?</p>
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